Creating arenas for employees to connect to strategy
There is a lot of unrealized value in your organization, especially employees who are close to customer and customer requirements. They have a lot of valuable input to product and product strategy.
It is therefore important that each company create some sort of ”strategy connection station” where people can “plug in” and share their views on the product, product strategies, processes, etc.
Most companies lack arenas for this type of discussion. It is no wonder that only 5% of employees understand their company’s strategy.